The Jerusalem Post

**Brand Description: Voice of the People**

Voice of the People (VOP) is an innovative initiative launched in Israel to address pressing issues within the Jewish community globally. Following recent events, such as the October 7 tragedy, VOP aims to explore the impact on Jewish identity and tackle challenges like rising antisemitism and Israel-Diaspora relations. By conducting a comprehensive survey available in multiple languages, VOP invites Jewish participants worldwide to share their concerns and priorities.

The organization is in the process of establishing a 150-member international council, comprised of diverse representatives from Israel, the U.S., and beyond, to focus on actionable solutions. Given the contemporary landscape, VOP is dedicated to fostering a renewed sense of community while ensuring that younger voices are included in the discourse. Directly supported by influential foundations, Voice of the People positions itself as a vital platform for collaboration, offering a hopeful path for nurturing Jewish identity and unity in a rapidly changing world.