Matomo Analytics

Matomo is the leading open-source web analytics platform that champions data ownership and user privacy. Founded in 2007, originally as Piwik, Matomo aims to provide a robust alternative to Google Analytics by ensuring that users maintain full control of their data. With powerful features designed for businesses of all sizes, Matomo offers comprehensive analytics services, including web and mobile tracking, conversion optimization tools such as heatmaps and A/B testing, and customizable reporting.

Users can choose between self-hosting or cloud solutions, with full compliance to GDPR and no data limits. Matomo's user-friendly interface and extensive integration capabilities make it an ideal choice for organizations looking to protect their visitors' privacy while gaining valuable insights. With a commitment to openness and a strong community backing, Matomo continues to evolve, embodying its core values of integrity and collaboration. Join over 1.4 million websites in more than 190 countries that trust Matomo for their data analytics needs.