Segment

Twilio Segment is an industry-leading customer data platform (CDP) designed to help businesses collect, clean, and activate customer data efficiently. Recognized as the #1 CDP by IDC for four consecutive years (2019-2022), Twilio Segment empowers organizations with real-time insights, enabling them to understand each customer on an individual level.

The platform features over 450 pre-built integrations, allowing seamless data activation across various marketing and analytics tools. With its AI capabilities, businesses can enrich customer profiles, optimize advertising spend, and anticipate customer needs, driving higher engagement and conversion rates. Twilio Segment prioritizes security and privacy, providing organizations with complete control over customer data, ensuring compliance with regulations.

Trusted by more than 25,000 companies, Twilio Segment enhances customer experiences by enabling tailored interactions at scale and supporting diverse roles—from data engineers to marketers—making it a versatile choice for tackling modern data challenges. Discover the potential of your customer data with Twilio Segment, where clean data meets powerful AI-driven insights.