Basis Technologies

Basis Technologies is a leading innovator in the digital advertising landscape, dedicated to transforming the lives of digital marketers through its comprehensive and automated advertising platform. Formerly known as Centro, Basis Technologies offers a robust Digital Advertising Platform that streamlines and enhances advertising processes, uniting teams and integrating various tools for seamless campaign management. Their top-ranked Demand Side Platform (DSP) features advanced capabilities such as cross-device targeting, brand safety measures, and robust fraud protection.

The platform supports a wide range of channels, including programmatic, connected TV, video, audio, and mobile advertising, ensuring omnichannel strategies that drive measurable results. Basis Technologies also provides a suite of services, including media strategy and activation, consulting, and onboarding, to support clients effectively in their advertising efforts.

Additionally, Basis is committed to continuous learning and industry insight through resources like the AdTech Academy, blog content, and webinars, positioning itself as both a thought leader and a partner in digital marketing success.